ZANG'S

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London, United Kingdom
Architect, MA Interior Design, London Metropolitan University

Friday, 15 October 2010

OBSERVATIONAL-DESIGN RESEARCH METHODS


I will cite down below some of main contents in one of module - 2D design - that I am doing research.

This module provides the creative and technical vocabulary necessary for design experimentation, development and realization.

The module enables student to explode area of two-dimensional such as visual language and visual anthropology, image making, letter forms and typography, illustration, visual research, information and signing design, lens-based media, motion graphics, interactive media and sound

Personally, throughout the module, I am able to develop and extend my own design vocabulary, philosophy and creative identity.

All research begin with observation, to watch, to record and then to describe, analyze and interpret what we have observed.

FILMS TO INSPIRE - Example of Observational Research

Into a journey
- Little Miss Sunshire - http://www.youtube.com/watch?v=VWyH_twcMl0
- Alice in a Wonderland - http://www.youtube.com/watch?v=9POCgSRVvf0

Sensory
- Perfume, story of a murderer - http://www.youtube.com/watch?v=6NQsCG1NwYg
- American Beauty - http://www.youtube.com/watch?v=6Q3ltyPJJMQ
- Rear window - http://www.youtube.com/watch?v=-B6rfV_wH4U
- Don't look back - http://www.youtube.com/watch?v=XJXZVBCm6vk

Participant and Structured Observational
- Peeping Tom - http://www.youtube.com/watch?v=pV2YsvkJGas

Peer Observational
- Being John Malkovich - http://www.youtube.com/watch?v=LI-aW7v9vF4
- Royal Tenenbaums - http://www.youtube.com/watch?v=8Eg6yIwP2vs

Narrative Chronology and Perceptual Accuracy
- Memento - http://www.youtube.com/watch?v=0vS0E9bBSL0

Perceptual Accuracy
- Minority Report - http://www.youtube.com/watch?v=q2bmImPNKbM




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